By Phuket News Property · August 18, 2025
Laguna Phuket has become one of the most desirable coastal neighbourhoods in Thailand for foreign property buyers and long-term residents. With a master-planned layout, consistent development standards and strong brand recognition, the area appeals to those looking for a well-managed and secure community environment.
Laguna is especially popular among buyers who want access to beaches, leisure, international facilities and high-quality accommodation, all within a walkable or short-driving radius.
Location and accessibility
Laguna sits along Bang Tao Beach, on the west coast of Phuket. Phuket International Airport is about 25 minutes away by car, while the nearby Boat Avenue and Porto de Phuket retail centres provide daily conveniences within minutes.
The area also connects easily to Cherng Talay, Surin and Kamala, giving residents access to popular dining and lifestyle destinations.
Master-planned resort community
Laguna is recognised for its integrated resort environment. Properties are developed around interconnected lagoons, landscaped spaces and pedestrian-friendly pathways.
The area includes five-star hotels, wellness retreats, beach clubs, golf facilities and curated residential communities. This model reduces development inconsistency and enhances long-term property stability.
Property market and growth drivers
Laguna has historically delivered strong buyer confidence, particularly among international residents who prioritise safety of investment and predictable long-term ownership structures. Condominium and villa options here generally hold premium pricing due to limited land supply, brand credibility and proximity to Bang Tao Beach.
Ongoing enhancement of retail, fitness and dining in the surrounding Cherng Talay district continues to support Laguna as a core real estate hub on Phuket’s west coast.
Lifestyle and community
Residents enjoy a relaxed coastal lifestyle with a mix of wellness, social and recreational amenities. Activities include cycling routes, running paths and water sports along the beachfront and lagoons. The area has an international community with families, retirees and professionals choosing full-time residence or seasonal living.
Parents benefit from reputable international schools within a short drive, while services such as clinics and co-working spaces support everyday living needs.
Beaches and outdoor appeal
Bang Tao Beach stretches for more than six kilometres, offering one of Phuket’s most spacious shorelines. The beach atmosphere varies by section, from lively surf areas to quieter stretches that suit morning walks or sunset relaxation.
What residents say
Laguna attracts those who prefer an organised and secure environment with reliable infrastructure. The community layout and brand prestige also make the area appealing for investment, including rental demand driven by resort tourism.
