By Phuket News Property Editorial Team · December 4, 2025
Kamala continues to attract strong overseas interest in 2025 as new branded residences enter the pipeline in one of Phuket’s most established west coast communities. Lifestyle-focused buyers are placing greater value on secure ownership structures, consistent hospitality-level services and convenient proximity to the beach.
International buyers seek confidence and clarity
Buyers from Europe, Singapore, Hong Kong and the Middle East are increasingly choosing branded residences that offer professional property management and predictable maintenance standards. These developments appeal to individuals who split their time between multiple homes and want the assurance of reliable ongoing upkeep while they are away.
Kamala’s combination of beach access and hospitality-managed homes remains its main advantage in 2025. Demand is led by lifestyle users rather than short stay investors, contributing to a more stable high end market.
Limited development space supports pricing stability
The availability of suitable land for major luxury development in Kamala is restricted due to natural topography and existing residential communities. This limited development pipeline has helped keep pricing resilient, even as buying decisions take longer in a cautious global economy.
Resale properties in established developments continue to perform well, particularly where community facilities and professional management are already in place.
Outlook for branded residences in 2025
Market activity in Kamala remains measured but steady. Developers are focusing on quality and operational standards while monitoring broader economic sentiment. International buyers continue to see value in professionally managed homes that support long term lifestyle use.
