By Phuket News Property Editorial Team · December 11, 2025
Phuket’s property market is seeing stronger interest from buyers who prioritise build quality, good management and long term comfort over pure price. As this trend continues, higher quality developments are expected to play a leading role in 2026.
Buyers are focusing more on quality than before
Preference for well managed projects
Long term residents and investors are increasingly looking for developments with professional management, transparent fees and responsive maintenance teams. Reliable management has become a key deciding factor in purchase decisions.
Facilities that support everyday living
Gyms, co working areas, reliable lifts, secure parking and well maintained common areas are now seen as essentials rather than bonuses. Buyers want developments that support daily life, not just holiday stays.
What defines a higher quality development
Strong construction standards
Projects built with better materials and finishing tend to age more gracefully, which helps protect both resident comfort and resale value.
Clear legal and ownership structures
Buyers are placing more importance on clean title documentation, properly registered condominiums and legally compliant ownership structures. Clear paperwork is now as important as location.
How this is shaping the market in Phuket
Pressure on older or basic stock
Developments that lack modern facilities or show signs of poor maintenance may struggle to compete with newer, better specified projects. Buyers are prepared to compare options carefully before committing.
Advantage for quality focused developers
Projects that demonstrate good planning, practical layouts and honest specifications are attracting more serious enquiries. Reputation and track record are becoming powerful market advantages.
What 2026 is likely to bring
As more long stay residents and lifestyle driven investors choose Phuket, demand is expected to concentrate further on developments that deliver comfort, compliance and reliability. This shift suggests that higher quality projects will lead the market in 2026, while purely price driven options face stronger scrutiny.
